Clean Eats Group | Your CPG and FMCG Route to Market Experts

Sales Simplified. Growth Amplified!

Helping better-for-you CPG brands get on shelf faster & sell through stronger—retail, food service, and export.

40+ years combined experience | North America • Europe • Asia

WHO WE WORK WITH

✓ VC-backed emerging brands ready to scale distribution ($500K – $5M revenue)
✓ Established brands expanding from regional to national reach
✓ Better-for-you products entering Canadian or U.S. markets
✓ Brands transitioning from DTC to retail or food service channels

The Clean Eats Approach

Elevate Your Brand with Expert Sales Consulting

Tailor Your Sales Strategy

Work with our experts to craft a customized approach that aligns with your unique goals and market dynamics.

Example: Repositioned a plant-based frozen entrée brand to grow velocity 32% in 6 months across regional grocery chains by optimizing pricing, shelf placement, and promotional strategy.

Identify Growth Opportunities

Leverage our market insights to pinpoint areas where your brand can expand and increase product velocities.

Example: Helped a functional beverage brand secure listings in 240 Sobeys locations and launch into 150+ food service accounts across Ontario, achieving 18% month-over-month sales growth.

Strengthen Retail & Food-Service Partnerships

Cultivate meaningful relationships with retailers and on-premise establishments through our proven strategies, enhancing your brand’s market presence.

Example: Secured a premium placement reset for an organic condiment brand in 85 independent retailers, resulting in 45% sales lift and expansion into 3 new provincial chains within 12 months.

Optimize Broker Management

Enhance your broker relationships with our expert guidance, ensuring your products reach their full potential in the market.

Example: Restructured broker network for a natural snack brand, implementing performance-based compensation and quarterly business reviews—cutting broker costs 18% while increasing same-store sales 24% year-over-year.

Drive Your Brand Across Continents

Leveraging our extensive customer base across North America, Europe, Asia, Africa, Central and South America, we can help you reach your global goals.

Example: Navigated FDA compliance, tariff structures, and distributor partnerships to launch a Canadian plant-based brand into 1,200+ U.S. stores across 8 states, achieving $2.1M in first-year export revenue.

Fractional Sales Support

Boost your sales without the overhead—our fractional sales support gives you expert strategy, industry connections, and results-driven execution at a fraction of the cost.

Example: Provided fractional VP Sales support to an early-stage kombucha brand for 18 months, securing national grocery distribution, managing 4 broker relationships, and scaling revenue from $400K to $2.8M annually—all without a full-time executive hire.

Sales Simplified, Growth Amplified!

Partner with Clean Eats Group for specialized consulting services that cater specifically to your CPG or FMCG brand. Our expertise in sales strategies and broker management empowers you to drive substantial sales growth, expand distribution, and forge lasting relationships with retailers across the globe.

With 40+ years of proven success, our team has driven exponential growth in CPG, FMCG, Food Service, and Global Market Expansion, leveraging deep industry expertise, elite networks, and a relentless focus on results.

Schedule Your Free Consultation

Frequently asked questions

Where are you located?

Our headquarters are based in Toronto, Canada, but our expertise extends far beyond our physical location. With years of experience working with brands looking to expand into international markets, we have successfully helped companies navigate the complexities of exporting into key regions, including the United States, Europe, Asia, Central America, and South America.

Our deep understanding of global trade regulations, market entry strategies, and distribution networks allows us to provide tailored guidance to brands seeking to grow their presence in new territories. Whether it’s navigating retail partnerships, managing compliance requirements, or optimizing go-to-market strategies, we ensure that our clients are well-positioned for long-term success in both domestic and international markets.

What types of brands do you work with?

We have extensive expertise in the “better-for-you” segment within the Consumer Packaged Goods (CPG) and Fast-Moving Consumer Goods (FMCG) industries. Our team is highly selective when it comes to the brands we collaborate with, ensuring that we align with companies that share our commitment to quality, innovation, and consumer well-being. By maintaining this selective approach, we are able to provide exceptional service, strategic insights, and dedicated support to brands that offer truly outstanding products to the market. Our goal is to foster strong, results-driven partnerships that drive sustainable growth and long-term success.

What are my payment options?

At Clean Eats Group, we understand that every brand has unique needs, budgets, and growth goals. That’s why we take a flexible, tailored approach to our payment structure. The first step is to have a conversation to understand your challenges, goals, and where our services can provide the most impact—whether it’s through consulting, fractional sales support, route-to-market strategy, or execution.

We offer a variety of payment models, including retainers, project-based fees, and performance-based structures, depending on the level of support required. Additionally, for brands that we believe are well-positioned to meet consumer demand, we’re open to creative payment solutions that align with mutual success.

Our priority is to provide strategic, results-driven support in a way that makes sense for your business—allowing you to scale effectively while maintaining financial flexibility. Let’s discuss what works best for your brand.

How do I know if your services are right for my brand?

At Clean Eats Group, we work with brands that are serious about growth and ready to take their CPG or FMCG business to the next level. Whether you’re an emerging brand looking for market entry guidance or an established company seeking to optimize sales, broker relationships, or retail expansion, our expertise can help.

The best way to determine if we’re the right fit is to schedule a conversation with us. We take a personalized approach to each brand, evaluating your current position, goals, and challenges to see how our consulting and fractional sales support can provide the most value. If we believe we can drive meaningful results for your brand, we’ll craft a strategy tailored to your needs. If not, we’ll be transparent about it.

Ultimately, we partner with brands that align with our expertise and share our commitment to delivering high-quality products that meet consumer demand. Let’s connect and explore how we can help your brand grow!

What services do you offer?

At Clean Eats Group, we offer consulting services and fractional sales support to help brands scale efficiently without the overhead of an in-house sales team. We work with emerging and established brands looking to expand in retail, food service, mass market, and international trade. Our team provides strategic guidance and hands-on execution, helping you develop a route-to-market strategy and ensuring its successful implementation.